MARKET INSTRUCTION

We’ve taken the power of peer-influence and used it to create customized, interactive programs that engage IAF professionals in conversations focused on professional development. Our clients can offer these “turn-key” programs to their retail customers to enhance relationships and build retailers’ confidence with improved skills and product knowledge. Continuing education or certification is often an option.

Market instruction programs are customized for each client’s unique objectives.

Some strategies include:

Peer learning classes to provide a range of “soft” skill set instruction

Technical certification instruction to meet continuing educational requirements

Product use knowledge and stewardship instruction to support sales and marketing objectives

Inspire Agro Farms Connects – our social media site that offers private group conversations to aid in on-going learning

With our proven processes and a team of experienced agriculture professionals, we’ve conducted valuable classes for thousands of agriculture professionals on a variety of topics.

Inspire Agro Farms deploys these market instruction strategies in several ways:

Live instructional events

Web conference instructional events

Online self-directed instructional modules

PEER LEARNING CLASSES ARE A HIT

Our programs combine the convenience of Internet-based learning and the interaction of live training to create an enhanced educational opportunity. Participants receive action-oriented skills that can be applied on the job immediately, impacting business results. Inspire Agro Farms’s peer learning classes have been successful in delivering educational opportunities to help our client’s customers improve their business results while also giving our clients another way to differentiate their business.

The classes offer a number of key benefits:

Convenience for participants and effective use of their time

Opportunity to interact with peers and have access to subject matter experts

Ability to educate on hot topics just in time for use of the skills/information in the field

A focus on knowledge and/or skills that can be applied on the job immediately

Continuing education credit or other accreditation options

Examples of some of the classes held in the past include: Selling Value, Resolving Objections, Coaching for Peak Performance, Interpersonal Skills, Business Basics, Precision Agriculture, Protecting Crops through Sprayer Application Technology and Complaint Handling. We’ve also created product-specific classes focused on understanding best practices and the latest industry information.

Click here > to learn how one company used Market Instruction to stand out from the competition.